Head of Growth Marketing
Senior +1 · Full time
Posted 2 years ago
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Patch is building the infrastructure to power a climate positive economy. Businesses can leverage our API to automatically calculate their footprint and make any transaction carbon-neutral. We're backed by Andreessen Horowitz, Version One, Pale Blue Dot, and are founded by the same team who helped take Sonder from 0 to 2B.

We're looking for an exceptional B2B growth marketing leader to help Patch remove gigatons of CO₂ from the atmosphere.

What you’ll do at Patch

  • Own both strategy and execution of Demand Generation across the business
  • Reporting to the VP of Marketing, and working closely with the Head of Global Revenue and GTM teams, you’ll be responsible for driving leads and first meetings with key buyers
  • Develop Patch’s strategy for acquiring net-new customers and growing our top of funnel
  • Collaborate with our GTM team to 10x their leads across a broad range of industries (ecomm, fintech, logistics, SaaS, energy) and segments
  • Execute all demand gen programs with the support of agencies, contractors and internal cross-functional teams
  • Continuously test and iterate, identifying new programs to efficiently generate high quality leads
  • Measure and track results from the top to the bottom of the funnel, repeating what’s working and ditching what doesn’t
  • Leverage a broad range of Marketing channels across digital and physical, including but not limited to: social, email, search, paid, events, webinars, podcasts and anything else you think will work!
  • Manage the lead qualification, prioritization and nurture process of leads across their lifecycle
  • Strategically think across the entire sales cycle, creating programs to help generate leads as well as assist in getting opportunities unstuck
  • Efficiently manage spend and ruthlessly measure results using data and metrics to report results

Some of the skills and traits we’re looking for:

  • You are entrepreneurial, data-driven (even when there's limited data available), and scrappy
  • Comfortable building out Patch's sales & marketing tech stack from the ground up
  • You are excellent at execution and get stuff done consistently, with high quality
  • You pay attention to the details, especially the little ones
  • Understand how to rigorously prioritize growth decisions
  • An inordinate love ❤️ for data and metrics, modeling adoration a plus
  • Excellent cross-functional leader
  • Strong communicator, written and verbal (you can give the pitch!)
  • High adversity quotient! (aka, the ability to deal with adversity in life and grow from it)
  • Passionate about sitting in the front-row at a fast growing, early stage company doing good for the 🌎

More about Patch

https://www.patch.io/about

Patch Technologies
Patch is building the infrastructure for a climate positive economy, starting with an API for carbon removal.
Size:  11-50 employees
Funding Level:  Early-stage Startup
Total Amount Raised:  $26.4 M
Year Founded:  2020
Investors
Coatue
Andreessen Horowitz
Maple VC
Version One Ventures
Pale Blue Dot
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