Patch is building the infrastructure to power a climate positive economy. Businesses can leverage our API to automatically calculate their footprint and make any transaction carbon-neutral. We're backed by Andreessen Horowitz, Version One, Pale Blue Dot, and are founded by the same team who helped take Sonder from 0 to 2B.
We're looking for an exceptional B2B growth marketing leader to help Patch remove gigatons of CO₂ from the atmosphere.
What you’ll do at Patch
- Own both strategy and execution of Demand Generation across the business
- Reporting to the VP of Marketing, and working closely with the Head of Global Revenue and GTM teams, you’ll be responsible for driving leads and first meetings with key buyers
- Develop Patch’s strategy for acquiring net-new customers and growing our top of funnel
- Collaborate with our GTM team to 10x their leads across a broad range of industries (ecomm, fintech, logistics, SaaS, energy) and segments
- Execute all demand gen programs with the support of agencies, contractors and internal cross-functional teams
- Continuously test and iterate, identifying new programs to efficiently generate high quality leads
- Measure and track results from the top to the bottom of the funnel, repeating what’s working and ditching what doesn’t
- Leverage a broad range of Marketing channels across digital and physical, including but not limited to: social, email, search, paid, events, webinars, podcasts and anything else you think will work!
- Manage the lead qualification, prioritization and nurture process of leads across their lifecycle
- Strategically think across the entire sales cycle, creating programs to help generate leads as well as assist in getting opportunities unstuck
- Efficiently manage spend and ruthlessly measure results using data and metrics to report results
Some of the skills and traits we’re looking for:
- You are entrepreneurial, data-driven (even when there's limited data available), and scrappy
- Comfortable building out Patch's sales & marketing tech stack from the ground up
- You are excellent at execution and get stuff done consistently, with high quality
- You pay attention to the details, especially the little ones
- Understand how to rigorously prioritize growth decisions
- An inordinate love ❤️ for data and metrics, modeling adoration a plus
- Excellent cross-functional leader
- Strong communicator, written and verbal (you can give the pitch!)
- High adversity quotient! (aka, the ability to deal with adversity in life and grow from it)
- Passionate about sitting in the front-row at a fast growing, early stage company doing good for the 🌎
More about Patch
https://www.patch.io/about