Role Responsibilities

• Develop strategies for both acquiring and nurturing leads that drive awareness, consideration, and purchase intent across all channels including email, events, social media, and other paid channels
• Audit our existing ABM and demand generation processes, budgets, materials, etc. and implement necessary changes to increase lead volume and /or quality
• Create new programs and campaigns based on our target personas and industries
• Work closely with sales and the SDR team to ensure alignment on strategy, target accounts, etc.
• Work with our content writer and freelance designers to create assets that will drive conversion
• Ensure the integrity of our brand and messaging in all promotional activities
• Monitor reporting & analytics and continually optimize for performance and ROI. Report on results regularly.
• Keep up to date with new technologies and best practices to ensure our program is best-in-class

Preferred Qualifications

• 7-10 years of B2B demand generation and ABM experience specifically- we are not looking for a generalist at this time.
• Proven ability to generate leads and pipeline, preferably for a similar high-growth startup
• Analytical and results-oriented
• Deep familiarity with Hubspot
• Hands-on experience with LinkedIn and Google campaign setup, targeting, and bidding
• Excellent communication skills- both written and verbal

What We Offer You:

• Competitive salary, plus ClimateAi stock plan
• Unlimited PTO
• Medical, dental, vision benefits
• 401k plan
• Yearly learning budget
• Generous and flexible parental leave policy
• Work from home and laptop budgets
• Culture of transparency and honest feedback at all levels